weeks
8
modules
4
sessions
24
hours/week
5
The Brain Science Advantage
for Women in Leadership
New Course!
The Brain Science Advantage
FOR WOMEN IN LEADERSHIP
8-week course
This transformational experience will challenge you, inspire you, and revolutionize how you approach your leadership.
With 100% evidence-based tools and strategies, it's not self-help, it's science-help.
"Brain by Design has been nothing less than transformational for my business.
EVERY LEADER I KNOW could benefit from this treasure trove or practical resources."
-Kim Hodous
Whether it’s “fake it ’till you make it,” “don’t be too assertive,” or “if you want something done right, you have to do it yourself”—leaders are awash in bad leadership advice.
The problem is most leadership advice comes from leadership gurus who found something that worked for them, but may not work for everyone.
The truth is, often times leaders don’t know what works (even when it’s working).
That’s because they don’t know how brains work.
But thanks to an explosion of research in this field over the past decade, we now know more than ever before about how to build thriving teams, genuine leadership skills, and better business outcomes—based on science, not just guru advice.
The Brain Science Advantage does just that. It’s a comprehensive overview of all of the latest brain and behavioral science—a distillation of hundreds of books and thousands of scientific papers—into practical, actionable, and easy-to-understand tools and strategies that will elevate your impact as a leader.
No more guess work. No more hearsay. No more bad advice. The most cutting-edge, science-based leadership tools are now at your fingertips.
Learn through on-demand sessions, live group discussions, exercises, and curated readings.
Master cutting-edge, science-based leadership tools that even the best executives don't know.
Reclaim your productivity, reduce your burnout, and become the leader you were meant to be.
"There's no way I could have amassed as much knowledge covering so many topics on my own in such a short period.
It's been a game-changer for me.
A great investment in my business!"
-Angela Durham
Former Senior Vice President,
Lehman Brothers
Why Brain Science?
CONFIDENCE
Overcome imposter syndrome by mastering generalized self-efficacy
Burnout
Overcome exhaustion with brain breaks, boundaries, and ultradian rhythms
team culture
Build loyalty and positivity using the science of psychological safety
productivity
5X how much you get done in a day by mastering flow states
influence
Multiply the intelligence of others using the OARS technique
advancement
Learn how to extinguish the fear responses that hold you back from leveling up
Hear what other
leaders are saying...
Meet Your Facilitators
What You'll Learn
The Brain Science Advantage
is a comprehensive overview
of the latest brain and behavioral science
presented in 4 modules
HABITS
We'll spend two weeks (six sessions) looking at what the latest brain science can teach us about making habits that really stick. You'll learn a foolproof method for breaking any bad habit.
You'll also learn how to use tools like Mini Habits, Elastic Habits, WOOP, The Elephant and the Rider, the Power of Momentum, and many more.
PRODUCTIVITY
We'll spend two weeks (six sessions) looking at how to enhance productivity, overcome procrastination and beat burnout by hacking the brain's motivation system.
You’ll learn how to master Self-Motivation, harness the Power of Pause, manage the Willpower Battery, and Dominate Distractions.
OVERCOMING FEAR
We'll spend two weeks (six sessions) learning what fear is from a neuroscience perspective. You'll learn how to build fearless mental habits, and develop unshakeable confidence.
You’ll also learn how to conquer the Worry Loop, build Stress Resilience, and leverage the Power of Hope.
HAPPINESS
We'll spend two weeks (six sessions) looking at the science of positive emotions and how to harness their extraordinary power. You’ll discover why mindfulness is a superpower, and how to make it a habit.
You’ll also learn how to Find Your Flow, and Hardwire Happiness.
How it Works
The Brain Science Advantage
is a combination of on-demand sessions, live sessions,
exercises, and optional readings.
You'll join a cohort that meets at a scheduled time once per week.
All other coursework will be completed on your own time.
The course consists of four modules:
Habits, Productivity, Overcoming Fear, and Happiness
Each module takes two weeks to complete.
You should plan to devote a total of 5 hours per week to the course.
On-Demand Sessions
The Brain Science Advantage consists of 16 pre-recorded sessions, 75 minutes each, available on demand. In these sessions James takes you on a deep dive into what the latest scientific research shows about each of the four topics covered in the course (Habits, Productivity, Overcoming Fear, and Happiness).
The course content is 100% evidence-based, drawing on hundreds of books and thousands of scientific articles about the brain and behavior, but with a laser focus on practical application in your own life.
You will have access to all 16 sessions as soon as you purchase the course, and can watch them at your convenience. They're easy to digest and you can even watch or listen to them on-the-go. But these on-demand sessions are designed to work in tandem with the weekly live sessions, during which you'll discuss the science and its application in your life with a cohort of women who are learning together.
The course content is 100% evidence-based, drawing on hundreds of books and thousands of scientific articles about the brain and behavior, but with a laser focus on practical application in your own life.
You will have access to all 16 sessions as soon as you purchase the course, and can watch them at your convenience. They're easy to digest and you can even watch or listen to them on-the-go. But these on-demand sessions are designed to work in tandem with the weekly live sessions, during which you'll discuss the science and its application in your life with a cohort of women who are learning together.
Exercises and Reflection Questions
After you watch each on-demand session, you'll be invited to put your new knowledge to work with exercises that walk you through specific tools and strategies for application.
This critical piece of the course allows you to experiment with how the science can change your own life, and gives you step-by-step guides for how to implement it with the specific challenges you're facing.
You'll also consider what questions you have, what insights you can share, and what obstacles you might encounter as you try to bring what you've learned into your life.
This critical piece of the course allows you to experiment with how the science can change your own life, and gives you step-by-step guides for how to implement it with the specific challenges you're facing.
You'll also consider what questions you have, what insights you can share, and what obstacles you might encounter as you try to bring what you've learned into your life.
Live Sessions
After watching two on-demand sessions and completing your exercises and reflections, you’ll meet at a set time on Zoom each week with a cohort of women who are moving through the course together.
Each of the course's eight 90-minute live sessions is co-facilitated by Desiree, Paula, Sandra, and James, during which course participants dive deeper into the week’s content, with a focus on how to apply specific tools and strategies in different situations.
Participants get the most out of these discussions when they’ve already watched that week's recorded sessions, tried the exercises, and are prepared with questions, personal scenarios, successes, and obstacles to share with the group.
Each of the course's eight 90-minute live sessions is co-facilitated by Desiree, Paula, Sandra, and James, during which course participants dive deeper into the week’s content, with a focus on how to apply specific tools and strategies in different situations.
Participants get the most out of these discussions when they’ve already watched that week's recorded sessions, tried the exercises, and are prepared with questions, personal scenarios, successes, and obstacles to share with the group.
Optional Curated Readings
If you want to know more about the research presented each week, you can dive into each session's curated reading list. Here you’ll be pointed to the very most readable and accessible scientific books and resources out there, which flesh out the concepts in greater detail. We’ll even let you know which are the most valuable chapters to focus on so you can get to the most out of your reading in the shortest amount of time!
This part of the course is optional but is often something participants value most. It gives you a go-to list of resources you can reference any time and share with family, friends, and colleagues.
This part of the course is optional but is often something participants value most. It gives you a go-to list of resources you can reference any time and share with family, friends, and colleagues.
Weekly Course Flow
On-Demand Session #1
Viewed at your convenience, any time before the live session.
Exercises & Reflection Questions to be completed after viewing.
Time Required: 75 minutes for the session, 30-45 minutes for Exercises & Reflections
Exercises & Reflection Questions to be completed after viewing.
Time Required: 75 minutes for the session, 30-45 minutes for Exercises & Reflections
On-Demand Session #2
Viewed at your convenience, any time before the live session.
Exercises & Reflection Questions to be completed after viewing.
Time Required: 75 minutes for the session, 30-45 minutes for Exercises & Reflections
Exercises & Reflection Questions to be completed after viewing.
Time Required: 75 minutes for the session, 30-45 minutes for Exercises & Reflections
Weekly Live Session
A regularly scheduled live Zoom meeting with your cohort.
Includes a deeper dive on the week's content, plus discussing obstacles, workshopping how to apply the science, and Q&A facilitated by Desiree, Paula, Sandra, and James.
Time Required: 90 minutes
Includes a deeper dive on the week's content, plus discussing obstacles, workshopping how to apply the science, and Q&A facilitated by Desiree, Paula, Sandra, and James.
Time Required: 90 minutes
Check It Out
Get a sneak peek at the course's Live Sessions
"If you're looking for actionable strategies to elevate your leadership, look no further than Brain by Design.
I've known James for over 12 years and his unique ability to translate groundbreaking research into simple, practical tools never ceases to amaze me.
Brain by Design's insights give leaders a real edge in today's competitive environment. Few can match their combination of expertise and ability to help you get the results you want. They're the real deal."
-Liz Wiseman, NY Times Bestselling Author of Multipliers and Impact Players
Course Reviews
Our students consistently rate
The Brain Science AdvantageÂ
as one of the best personal and professional development experiences of their lives.
Sharon Jobity
"One of the best programs I have EVER taken. I would highly recommend for anyone wanting to step back, take a breath and exert more agency over their lives. Brain by Design takes a very human and insightful approach into the human mind and the science of neuroplasticity. It breaks down very deep scientific theory and concepts into applicable mini habits that can have a profound impact on our lives."
Penny Richichi
"Take this course! Do not hesitate. You will literally see positive changes in your life the minute you start implementing the material."
Denise Stewart
"I love the approach taken with the course. It breaks down complicated ideas into ways people without science backgrounds can understand. The videos and activities before the weekly meetings "prime the pump" for great discussions with amazing individuals. It was a joy to learn from Brain by Design!"
When Can I Join?
Live sessions of this course meet FRIDAYS at 11am PST on Zoom
The next cohort starts on January 24, 2025 in just
Days
Hours
Minutes
Seconds
Choose a start date
and enroll today!
What's Included
The Brain Science Advantage
for Women in Leadership
8-Week Course
$1,997USD
Payment Plans Available
40+ hours of training & practice
16 on-demand sessions
8 live Zoom sessions
16 exercise outlines
16 curated reading lists
Lifetime access to course materials
Membership in a cohort of other women leaders
Membership in a growing community of people experiencing the power of neuroplasticity in their own lives
100% Satisfaction Guarantee: If the course does not meet your needs or expectations, we will issue you a full refund--no questions asked
"This course was LIFE-CHANGING!"
Janice SouthernClinical Education Manager, Primary Children's Hospital 
"It's as if I read an entire library of books in
8 weeks!"
Nicole DiGironimoFounder, EnDee Consulting 
"James's passion for the material is infectious. It was exciting to see neuroplasticity through his lens. I would easily make the decision again to work with Brain by Design. They did not disappoint!"
Melissa FortunaSr. Supply Chain Manager, Amazon 
"James's command of the material is what makes this course different!"
Kristin KaufmanCorporate Consultant 
"I LOVED it! Thank you for bringing this work into my world. You made it EASY to understand and access!"
Annie Ricci 
"SO worth the money! Do it.
You will be thankful you did!"
Loret Carbone 
"Best brain course I've ever taken... explained beautifully...wonderful examples and metaphors; great exercises; well thought out and designed...LOVED it!!"
Susan Commander Samakow 
"Personable discussions that feel like you're talking to a cross between an academic psychologist and your best friend!"
Kristin Ray, MD, MS, FAAPDirector, Health Systems Improvement, UPMC Children's Community Pediatrics 
- 25 Core Hours
- 7 Resource Hours
- For Renewal
- For Advancement
- For Credentialing
ICF Coaches:
Earn 32 CCE Credits
for this course!
Frequently Asked Questions
When does the course meet?
This course is comprised of 16 on-demand lessons and 8 live sessions. You may start the on-demand portion of the course as soon as you purchase. Live sessions will begin on your chosen cohort start date.
Live sessions meet FRIDAYS at 11 AM PACIFIC TIME on Zoom.Â
Live sessions are 90 minutes each.
How many hours per week should I plan to spend on the course?
You should plan to spend about 5 hours per week on the course. It’s about 4 hours of sessions (2 on-demand sessions, 75 minutes each, and one live session, 90 minutes) plus about 1 hour of exercises and reflections. But the amount of time you spend on the exercises and reflections is really up to you.
What if I have to miss a live session?
That’s no problem at all — we record each live session for this very purpose. If you have a conflict that week, you can easily make it up by watching the recording.
Do you offer one-on-one coaching?
Yes! The Brain Science Advantage is the first step on your journey of applying brain science to your personal development goals. This course is the fastest way to master a wide array of science-based tools, which is why we strongly encourage you to take the course before working with a coach. But whenever you’re ready, our Brain Science Certified Coaches can help you take it to the next level!
For more information, click here.
Will I have lifetime access to the course?
Yes. You can access both the on-demand sessions and the live sessions (once they are recorded and uploaded) at any time.
When you enroll you will have a login and a dashboard right on our website, which allows you lifetime access to course materials.
Is the reading required?
No. The reading lists we provide are supplementary. The books we recommend are there as a resource for you to dig deeper into the science, whenever a topic is particularly interesting to you.Â
We’ve also taken great pains to narrow down the readings to only the most essential chapters and pages. That way, you have all the latest neuroscience at your fingertips in an easy-to-digest format.Â
Finally, there are usually 10 books that James has read for every 1 that he recommends. So rest assured that you’re getting the best of the best.
Do you cap the number of people in a cohort?
Yes, we do. We limit the size of each cohort in order to maintain the quality of the experience for our students. If you are interested in a particular cohort (see dates above) then please register immediately to reserve your spot. Our cohorts fill up fast!
Can I get CCE credits?
Yes, you can. If you’re a coach and are looking to get more CCEs, this course falls under our ICF certification and you will receive 32 CCEs for completing the course.Â
Can I get CCE credits if I've already taken a Brain by Design course in the past?
Yes, you can. If you’re a coach and have already taken a course in the past, you can take this Women in Leadership course and receive an additional 32 CCEs.
That said, since this women in leadership course falls under our current CCE certification, you can only apply one course to each 3-year renewal period. So please plan carefully.Â
If you’ve already submitted your CCEs from one of our previous courses, then you’d be eligible again to use this course toward your next renewal or advancement.
Tell me more about your 100% Satisfaction Guarantee
We back up everything we do. We’re serious about you having an amazing experience with Brain by Design. If you’re unsatisfied for any reason, let us know, and we’ll issue you a full refund.
More questions?
Book a quick call with James to get your questions answered about the course.
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Suite 250
Keene, NH 03431